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Jan. 2010, Georgia – Tour de Italy announced today the launch of a new website located at www.TourDeItalyPizza.com
. The site is part of an overall marketing campaign handled by Atlanta-based advertising agency, BrightNight Media, Inc.
PM Unlimited Restaurant Group hired the ad firm with several goals in mind. The first was to develop a graphical website with a complete menu system. In addition, the restaurateurs wanted some interactivity, professional photography and the ability run videos about the pizzeria on the site. Internet marketing, coordinated printed materials, event promotion and television and radio ad spots rounded out the goals for a complete marketing campaign.
“The photography that we produced for the restaurant really allowed us to get creative in our design style,” said David Stover, lead designer at BrightNight Media. “The partners of Tour de Italy were pleased with how well the menu items looked on the site and the interactivity with the Newsletter section was exactly what they were looking for.”
Other features of the site include a photo gallery, menu specials and driving directions.
Tour de Italy Pizza is located in Fayetteville, Georgia across from Piedmont Hospital in Togwatee Shopping Center. Lunch is served daily and a wide variety of wine and beer is served in the evening. The menu includes authentic New York style pizza dishes, specialty salads and a variety of pastas.
For more information, please contact BrightNight Media, Inc. This e-mail address is being protected from spambots. You need JavaScript enabled to view it , 678-884-9550, or visit the website at www.brightnightmedia.com.
