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title Carlo’s Salon Launches Brand New Web Site, On-Line Community, Corporate Video

Thursday, 27 May 2010

June 2010, Georgia – Carlo’s Salon, Peachtree City, Georgia’s premier hair and beauty salon is pleased to announce the creation of a corporate video along with the launch of their new website both designed by Atlanta-based ad agency, BrightNight Media, Inc.

The site, located at www.CarlosSalon.com, features information about the salon’s history, services, hair care and beauty products along with giving information about current promotions. A section called “Meet the Stylists” gives site visitors a quick bio on all the stylists available. However, one of the best features of the new site is the “Community” section where each stylist has their own “Group” in a Facebook-forum styled area where patrons can talk to their stylist, upload photos and even videos.

“The Community area is a very powerful tool for both our service providers and for their clients,” stated Carlos Rodriguez, founder of Carlo’s Salon. “Clients can go into their stylist’s group and post pictures of maybe a certain style they want or before and after photos. If we do their hair for a special event, they can put up photos and videos of it. If they have questions on how to work with a new style we created for them, they can ask them there too.” BrightNight Media Inc also produced a new corporate video for the hair salon, predominately featuring it to run on the opening page of the website.

The video is over 5 minutes long and was shot entirely inside the salon. “We edited interviews with some of the salon’s key people and interjected them throughout footage of clients getting their hair cut and styled,” stated David Stover, President of BrightNight Media Inc. “The end result is a video that shows the overall experience a patron would have when coming into Carlo’s Salon for service.” A 30-second commercial spot was also edited from the longer corporate video portion to give the salon on-going marketing options.

For more information, please contact BrightNight Media, Inc. at This e-mail address is being protected from spambots. You need JavaScript enabled to view it , 678-884-9550, or visit the website at www.brightnightmedia.com.

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